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Dorie Clark

Dorie Clark, a former presidential campaign spokeswoman, is a frequent contributor to the Harvard Business Review, Forbes, and the American Management Association's publications. She is also a columnist for Mint, India's second-largest business newspaper. She is a consultant and speaker for clients including Google, Yale University, and the World Bank, and is an adjunct professor of business administration at Duke University's Fuqua School of Business. She is the author of the forthcoming Harvard Business Review Publishing book Reinventing You: Define Your Brand, Imagine Your Future.Recognized as a "branding expert" by the Associated Press, Clark has taught marketing and communications at Emerson College, Tufts University, Suffolk University, Smith College Executive Education, and the University of North Carolina's Kenan-Flagler School of Business. She has also lectured at universities worldwide, including Harvard University, the University of Michigan, and Georgetown University's McDonough School of Business. She is quoted frequently in the international media, including NPR, the BBC, and MSNBC. At age 18, Clark graduated Phi Beta Kappa from Smith College, and two years later received a Master of Theological Studies from Harvard Divinity School.




Byunggyu Parkhat Zitat gemachtvor 2 Jahren
As Henry Wadsworth Longfellow noted, “we judge ourselves by what we feel capable of doing, while others judge us by what we have already done.” So when you’re a finance guy who moves into marketing, a venture capitalist who wants to become a career coach, or an executive trying to win a promotion to the next level, your path may make perfect sense to you, but that doesn’t mean it’s clear to everyone else
Byunggyu Parkhat Zitat gemachtvor 2 Jahren
Finally, you’ll be able to ask better, more-informed questions once you start meeting with other professionals to talk about your goals. Stein tells her clients, “If one of the things they’re exploring is being a lawyer, I don’t want them going to a lawyer and asking a dumb question like ‘What’s it like to be a lawyer?’” Executive coach Michael Melcher agrees: “You want to show that you’ve done your homework—that you’ve taken it as far as possible before talking with the person,” and urges people to consider the “highest and best use” of the person they’re interviewing. In other words, if you can find out certain information online or through books, don’t waste a professional’s time with it.
Byunggyu Parkhat Zitat gemachtvor 2 Jahren
If you really want to get to know what an industry’s like, you have to talk to seasoned veterans.
The CEO—the public face of the company—is bombarded with requests. That’s why Elizabeth started her initial research one notch lower, with the office of the chief operating officer, “because that secretary knows everybody,” she says. Her goal wasn’t actually to score an interview with the COO, which was probably unlikely. Instead, it was to get his imprimatur: “You can say, I know the COO is probably not the right person to talk to, but who is your best salesperson, or your rock-star marketing person? And then you can say the COO’s office recommended them, and they’re not going to blow you off.”
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