As a social media manager or someone who wants to have a career as one, it is imperative for you to understand not only the technological evolution of business marketing, but how to utilize the changes to benefit yourself and your clients. Establishing a social media program for yourself is one thing, but doing the same thing for your clients is a little different. This guide has the entire process broken out into a 30-day plan. Not that this CANNOT be done faster, but this systematic approach tends to be more easily managed by your potential clients who, let's face it, hired you because they don't know what they need to do.
