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Oleghat Zitat gemachtvor 9 Jahren
The premise of a user journey map is that a user has a series of goals she’s trying to achieve when encountering an organization and its products. Stepping back from existing or planned products, what are these goals? And what is their sequence?
Oleghat Zitat gemachtvor 9 Jahren
Heuristic evaluation is a usability research method in which professional evaluators review a product to determine how well it complies with generally accepted user interface design principles
Oleghat Zitat gemachtvor 9 Jahren
A competitor-driven analysis compares the similarities and differences of your organization and your competitors. As Brown points out, competitor-driven analysis is effective at informing strategy broadly and at comparing specific features and design solutions