You must know your why! Knowing why allows you to persist and achieve goals. Without a strong understanding of why it's important, it's not that important. So, why is WHY so difficult? Folks tend to want their why to be fancy and meaningful. But what if it was because you wanted to be happy? What if you wanted more money? What if you just felt like it? As long as you have the belief, it will drive you wherever you want to go.
